Selling Hollywood to the World: US and European Struggles for Mastery of the Global Film Industry, 1920-1950The global expansion of Hollywood and American popular culture in the first decades of the twentieth century met with strong opposition throughout the world. Determined to defeat such resistance, the Hollywood moguls created a powerful trade organization that worked closely with the U.S. State Department in an effort to expand the American film industry's dominance worldwide. This book offers insight into and analysis of European efforts to overcome the American film industry's preeminence. In contributing to the understanding of American popular culture at home and abroad, this study demonstrates Hollywood's role in orchestrating the American Century. |
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Contents
Introduction I | 1 |
Censorship | 17 |
Overseas Expansion | 63 |
Order and Autonomy | 91 |
Grierson the Documentary Spirit and the Projection of Britain | 119 |
The Korda Road to Riches Recovery and Ruin | 141 |
The Age of Rank | 168 |
The Fading Dream of Mastering | 200 |
Belgium and the Making of an International Catholic Film | 211 |
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Selling Hollywood to the World: U.S. and European Struggles for Mastery of ... John Trumpbour No preview available - 2002 |
Common terms and phrases
AAMPAS Alexander Korda American films Arthur Rank artisanal artistic audiences Belgian Belgium Board of Trade boycott Breen Britain British Cinema British film British Film Institute called capitalist Catholic Film Censors censorship Choisir ciné-club cinéma français claimed Commerce committee communist companies critics D. W. Griffith declared director economic Empire entertainment European exhibitors film production film's filmmakers Foreign Office France France's French Cinema French film global Hays Office Hays Papers Hays's HICOG Holly Hollywood Ibid interwar January Jean Renoir Jewish Jews John Grierson Legion of Decency letter major March Martin Quigley memorandum moguls moral Motion Picture movement movie MPAA MPEAA MPPDA MPRC Nazi OCIC overseas Paris Paul Paul Rotha percent political popular postwar prod propaganda Protestant quota quoted Rank's Renoir Rotha Scarface screen Secretary social studios theaters tion ture U.S. film industry U.S. State Department United University Press York Zanuck