Introduction to Mass Communication: Media Literacy and Culture

advertising African American audience broadcast cable television channels Chapter civic journalism commercial companies conglomeration consumer convergence critics cultural forum debate democracy distribution Dogme95 editor effects electronic ethical example film global Hollywood images impact important interaction interest Internet issues journalism listeners magazines mass communication mass media media content media industries media literacy media literacy skills media literate medium messages million MPPC networks newspaper offer operation paper political printing product placement professionals profit public relations published quiz show scandal quoted radio ratings readers recording reports satellite screen sell shock jocks social specific stations stories studios syndication theory tion Today typically understand United users viewers World Wide Web yellow journalism York