Culture and Business in Asia

Front Cover
Macmillan Education UK, 2009 - Business & Economics - 371 pages

Culture and Business in Asia is an analytical, comparative guide to modern Asian business. Using in-depth interviews, it describes the links between culture and business in India, China (including Hong Kong), Japan, Taiwan and Singapore. Each chapter examines the influence of business culture on decision-making in the areas of ownership, finance, governance, organisation, management and strategy.

Key benefits:

- Gives a vivid view of how Asian business decision-makers experience the world of work
- Includes a unique focus on India
- Encourages critical thinking
- Examines the relationship of social, political and economic cultures to business.
- Provides a cultural platform for business in the profitable but competitive markets of Asia.

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About the author (2009)

MAUREEN GUIRDHAM is a former Director of the MBA programme at City University and Head of the business school at Westminster University, UK. In recent years, she has worked extensively in central Europe, central Asia and Southern Africa.
MAUREEN GUIRDHAM is a former Director of the MBA programme at City University and Head of the business school at Westminster University, UK. In recent years, she has worked extensively in central Europe, central Asia and Southern Africa.

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