Business Communication, 3rd EditionVikas Publishing House - Business & Economics It is a comprehensive textbook especially designed for the students of commerce, management and other professional courses. It serves both as a learner´s text and a practitioner´s guide. It provides a sharp focus on all relevant concepts and cardinal principles of business communication and adds value to the reader´s understanding of the subject. Following a need-based and sequential approach, the book is highly stimulating and leads students to communicate with élan and prepare for work place challenges. |
Contents
| 1 | |
| 3 | |
| 27 | |
M03_AUTH_ISBN_C03 | 50 |
M04_AUTH_ISBN_C04 | 63 |
M05_AUTH_ISBN_C05 | 74 |
M06_AUTH_ISBN_C06 | 94 |
M07_AUTH_ISBN_C07 | 133 |
M12_AUTH_ISBN_C12 | 252 |
M13_AUTH_ISBN_C13 | 282 |
M14_AUTH_ISBN_C14 | 304 |
M15_AUTH_ISBN_C15 | 328 |
M16_AUTH_ISBN_C16 | 354 |
M17_AUTH_ISBN_C17 | 365 |
M18_AUTH_ISBN_C18 | 378 |
M19_AUTH_ISBN_C19 | 390 |
M08_AUTH_ISBN_C08 | 153 |
M09_AUTH_ISBN_C09 | 181 |
M10_AUTH_ISBN_C10 | 216 |
M11_AUTH_ISBN_C11 | 232 |
M20_AUTH_ISBN_C20 | 405 |
Z01_AUTH_ISBN_Z01 | 426 |
| 468 | |
Common terms and phrases
achieve advertising American English approach appropriate areas aspects attention audience avoid Bangalore bank behaviour Bengaluru body language British English business communication business letter business organizations business writing calls candidate charts committee communication skills context convey corporate cover develop direct marketing Discuss effective communication employees English English language ensure essential etiquettes examples formal graphs impact important India interactive Internet interview Intrapersonal communication involved learning letter writer Linkedin listening look marketing means meeting memos motivation Mumbai negotiation non-verbal communication one’s oral communication organizational paragraphs paralanguage person persuasive positive preparation presentation press releases process of communication QUOTE TO NOTE reader refers relates relevant details response resume sentences situations soft skills speaker speaking specific speech Stephen Covey talk target today’s types understanding various verbal videoconferencing visual written communication